he COVID-19 pandemic has forced consumer-goods companies to change priorities and pause new product launches within several categories. This has had a direct impact on the global packaging industry, as brand owners not only required fewer redesigns but also deprioritized innovative packaging. However, as the world begins to emerge from the current public-health and economic crisis,… Continue reading Preparing for the flood: How packaging companies can catch the post pandemic wave of new product launches
Preparing for the flood: How packaging companies can catch the post pandemic wave of new product launches
